Future
Scanning
Signals for the year 2026
Cultural Renaissance
Planetary Empathy
Digital Circularity
Imagination Economy
Water Bankruptcy
Kintentional Design
"I use Service Design to fix today's problems and Material Innovation to prototype tomorrow's solutions."
'Tangible Futures'
THE PROBE
Contextual Intelligence
I focus on people by blending Horizon Scanning (macro trends) with Ethnographic Immersion (micro behaviours) using qualitative research methodologies to uncover the 'why' behind future shifts. This ensures that solutions are rooted in real human needs, not just hype.
THE THEORY
Life-Centred Strategy
Building on Human-Centred Design, I reframe problems through a Regenerative, Planet-Centric lens. I design for the user within their ecosystem, ensuring that innovation is sustainable and contributes to planetary health by default, not as an afterthought.
THE CREATION
Creative Prototyping
Making the future holdable. I use Agile Prototyping and material innovation to create 'artifacts from the future.' This iterative process balances creative freedom with grounded resolution, turning abstract risks into tangible experiences that stakeholders can touch, test, and understand today.
The future is not a destination;
it is a transition space that's ever-evolving.
Experience
Service Designer
ISDIN
2024-2025
Led the design of a scalable healthcare service proposition, awarded 1st place and selected for business incubation. Defined user desirability, service logic, and commercial viability, bridging healthcare innovation and business strategy.
Foresight & CMF
Lego
2025
Developed 20+ year future scenarios exploring digital play, sustainability, and material innovation. Synthesised weak signals, trends, and uncertainties into strategic foresight narratives for senior stakeholders through scenario planning.
Industrial Designer - CMF
Reliance Jio Platforms Ltd.
2022-2024
Designed ID & CMF for 12+ consumer electronic products, delivering brand-aligned experiences across categories. Built a strategic framework by integrating PCR plastics and Developed a CMF material library
Textile Designer
Tracon Exports
2021-2022
Developed a market-aligned home product strategy and collection proposal based on ethnographic research to understand UAE consumer behaviour and emerging trends.
Textile Designer
Synergy Lifestyles
2020-2021
Developed production-eIicient home products for US & EU markets by integrating trend analysis, material forecasting, and sustainable sourcing to deliver distinctive, market-aligned solutions.
Freelancer
Branding & Prints
2019-2025
Creation of brand assets, editorial layouts, textile prints & home collections, and basic web designs. Experience in multidisciplinary creative work.
Education